KAMPALA, Uganda — The Uganda Communications Commission has banned the advertisement of unpermitted concerts across all media platforms, effective immediately.
The new directive requires media houses to obtain authorization from the commission before airing promotional content for any music concert or stage play.
The move aims to regulate the industry and ensure that performances comply with the Stage Plays and Public Entertainment Act. “As the body mandated to regulate stage plays and public entertainment, we cannot turn a blind eye to content that embarrasses us in front of our children or undermines social values,” said UCC Executive Director Nyombi Thembo.
Minister and veteran music promoter Balaam Barugahara emphasized the need for artists to exercise responsibility in their performances, as they influence the youth. “Freedom of expression must be exercised with responsibility,” he said.
However, stakeholders raised concerns about the practical challenges of complying with the new regulations. Musicians Eddy Kenzo and Phina Mugerwa cited the heavy taxation burden they face when organizing concerts, with multiple taxes paid to various authorities. “For every event, we pay URA, NEMA, the police, and even the counter-terrorism unit. How can we thrive when we’re taxed from every corner?” Kenzo asked. Mugerwa added, “We appeal to the government to assign one body to handle entertainment-related taxes. This will bring fairness and efficiency to our work.”
Thembo reassured stakeholders that the commission has streamlined the permit application process through an online platform, with the permit costing 100,000 Ugandan shillings. “We have streamlined the permit application process through an online platform,” he said. “Our goal is not to stifle creativity but to ensure everyone operates within the framework of the law.”
Kenzo also noted the difficulties of navigating the complex regulatory landscape. “It’s like we are fighting an uphill battle,” he said.
Thembo emphasized the importance of compliance, warning that non-compliance will result in severe penalties, including imprisonment. Media houses must also submit monthly reports detailing the concerts they have advertised.
A QR code system will be introduced to verify permits and prevent deception. Stakeholders emphasized the need for ongoing dialogue to balance regulation and creative freedom, and urged the government to establish a unified revenue collection system.
